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Many AI search plans rest on a comforting assumption: teach the model what you do, describe yourself clearly enough, and the recommendations will follow. It feels right, and it's shaping how a lot of marketing budgets get spent. In this...
There's a version of your brand that lives only inside AI answers, and you probably didn't write it. When a buyer asks ChatGPT or Gemini about your company, the description they get back is assembled from sources scattered across the...
Most marketers treat AI search as a black box that either likes their brand or doesn't. It isn't. Behind every answer an AI gives about you sit two very different machines, one that talks and one that knows, and they...
Say good-bye to the blank page and top writer's block in its tracks with a well-researched blog outline! Here's what you need to know to help you create quality blog outlines time and time again.
Topical authority is built on entity relationships. The concepts that define a topic and the strength of the connections between them determine how search systems classify your site, not the number of pages you publish.
Targeted topic clusters are a simple yet tactful content strategy that can help boost your visibility on search engines. When you develop an industry-relevant topic cluster model, you display your expertise to users and search engines, increase your ranking potential,...
Adding phrases that are semantically related to the competitive keywords in your content will improve how it ranks in search results. How do you do it? Allow me to introduce you to the power of WDF*IDF analysis.
By
Jason White
If your website serves a global community, you’ll want to use hreflang tags to help search engines deliver localized content for all of your users.
By
Jason White
The Covid-19 pandemic has forced us to reevaluate how we live and how we work. But should it force to also change how we market?
By
Michael Transon
Want to make sure your website is in the green after a Google Algorithm Update? It might be simpler than you thought. “Google algorithm update” is a phrase that strikes fear into the heart of many site owners and SEOs, so read on if you want to cut through all of that with me and come out on the other side, emotionally unscathed.
By
Jason White
By adhering to the SEO flywheel, we maintain the basic foundations of great SEO that deliver the sustained and spectacular results we seek over the long-term. This means we don’t try “hacks” or “secret tactics” to cheat the system. Anything that sounds too good to be true in SEO is a scam – I promise. The SEO flywheel of relevancy – authority – visibility is what will get us what we want.
By
Michael Transon
We are excited to announce that Clutch has awarded Victorious with a record-setting four Market Leader awards for the 2020 calendar year.
By
Michael Transon
Victorious Shortlisted as Finalists for Multiple SEO Awards It’s more than halfway through the year, and Victorious has continued to pick up steam into awards season. For the second year in a row, we’ve been shortlisted for seven categories at the US Search Awards, a nationally recognized assembly of the search engine industry which celebrates the success of various SEO, PPC, and content marketing agencies. In 2018, Victorious took home ‘Best SEO Campaign’ and ‘Best Small SEO Agency’. As we’ve...
By
Michael Transon
The SEO and SEM community came together Tuesday night in Seattle, Washington at the 2018 Search Engine Land Awards to recognize the industry’s most outstanding individuals, campaigns, and agencies. On the 6th, we announced that Victorious had been named one of three finalists in the running for Boutique SEO Agency of the Year. Today, it is with great pleasure to announce that Victorious has took home that award. In the presence of over 500 industry professionals and event sponsors – Google,...
By
Michael Transon
Search Engine Land, the leading industry source for news and in-depth analysis about search engine technology and performance, has named Victorious a finalist for the 2018 “Agency of the Year” at the Landy Awards in Seattle, WA.
By
Michael Transon
“Moving the needle in SEO. An easy task? Not by any means, but Victorious SEO has the experience and know-with-all to make this seemingly impossible undertaking…possible. Many companies will and still try to get away with black-hat SEO strategies. That’s the thing about SEO. It’s essential, but it has to be done correctly, or the consequences can be devastating. One survey found that nearly 1 in 5 businesses had a negative experience with an SEO provider before finding one that...
By
Michael Transon
