Q1 2026 Search Report

New research: How 177 brands show up in AI vs. traditional search.

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AI Overviews vs AI Mode

What Google’s Dual AI Search Systems Mean for Visibility

aios vs aim header

Google’s AI Overviews and AI Mode don’t surface sources the same way, and that matters for how your brand shows up in search.

How different are they?

Different enough that treating them as a single channel could mean missing critical gaps in your visibility strategy.

To understand how each works, we analyzed 1,540 real-world queries to map how they cite and display domains.

We asked:

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