Multi-Location SEO

When running a business across multiple locations, your SEO strategy has to work just as hard in each market as it does across your website overall. This guide walks through the core tactics for making each of your locations discoverable in local search, including Google Business Profiles and location pages, citations, as well as the website structure decisions that affect everything downstream.

Ready to supercharge your local SEO efforts and drive more traffic to your website? Use our 2026 local SEO checklist to shape your strategy and improve your Google Business Profile optimization, local content creation, link building efforts, and location page rankings.

Location pages can make it easier for potential customers to find your storefronts or services. Follow these best practices to rank higher in local search results and connect with more consumers nearby.

Refine your local SEO efforts with our multi-location local SEO checklist. When you optimize your online presence with local SEO in mind, you boost your online visibility, capture new business, build trust and credibility with each of your audiences.

Geotargeted content helps multi-location businesses connect and engage with audiences in each of the specific areas they serve. Here's how to craft customized local content that builds brand awareness and trust with potential customers near each of your locations.

Concerned about your Google Maps business listing? Want to appear higher in local search results? Google Maps SEO can increase your visibility and help you connect with more local customers.

Most SEO audits focus on technical SEO issues, which are crucial for ensuring search engines can crawl and index your website. But a local SEO audit can be just as valuable for brick-and-mortar businesses and service businesses that need to target specific areas. Here’s how to run one.

Whether you’re just getting started on Google Business Profile or need to update your profile to reflect your new locations, our easy guide to adding multiple locations to Google My Business simplifies the process.