Michael Transom CEO

Michael Transon

Michael is the founder and CEO of Victorious. Having grown the company from a small few-person startup in San Francisco to a multi-year winner of SEO Agency of the Year across 4 different publications, Michael's strategic vision prioritizes sustainable, long-term success for both the agency and its customers, with a focus on transparent communication and data-driven decision-making. Michael's leadership has been pivotal in fostering lasting customer relationships and embedding the company's core values into every aspect of the business.

Recent Posts

6 m read
Blog

Worried about how economic changes might impact your marketing budget? You’re not alone. If you’re concerned about an economic downturn, planning how you might market during a recession will prepare you for the possibility, allow you to advocate for your marketing budget, and help you seamlessly transition to your revised marketing plan. Learn more below.

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2 m read
Blog

How does an SEO-only agency win the top title from the US Agency Awards? With focused innovation and time-proven systems for SEO strategies that punch above their weight.

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2 m read
Blog

At Victorious, we strive to thoroughly understand our customer’s goals and needs so we can deliver meaningful results for them. Our SEO for Charity campaign for Save the Music and the subsequent recognition from the Global Agency Awards highlights our dedication to data-driven SEO and customer education. Learn more below!

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5 m read
Blog

Since your business goals are long-term, your SEO strategy should be too. Remember, it’s not just about getting more traffic; it’s about getting more qualified traffic that converts into leads and subsequently grows revenue. Read on to learn more about why a month-to-month mindset won’t lead to search success.

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7 m read
Blog

The Covid-19 pandemic has forced us to reevaluate how we live and how we work. But should it force to also change how we market?

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6 m read
Blog

By adhering to the SEO flywheel, we maintain the basic foundations of great SEO that deliver the sustained and spectacular results we seek over the long-term. This means we don’t try “hacks” or “secret tactics” to cheat the system. Anything that sounds too good to be true in SEO is a scam – I promise. The SEO flywheel of relevancy – authority – visibility is what will get us what we want.

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2 m read
Blog

We are excited to announce that Clutch has awarded Victorious with a record-setting four Market Leader awards for the 2020 calendar year.

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2 m read
Blog

Victorious Shortlisted as Finalists for Multiple SEO Awards It’s more than halfway through the year, and Victorious has continued to pick up steam into awards season. For the second year in a row, we’ve been shortlisted for seven categories at the US Search Awards, a nationally recognized assembly of the search engine industry which celebrates the success of various SEO, PPC, and content marketing agencies.  In 2018, Victorious took home ‘Best SEO Campaign’ and ‘Best Small SEO Agency’. As we’ve...

2 m read
Blog

The SEO and SEM community came together Tuesday night in Seattle, Washington at the 2018 Search Engine Land Awards to recognize the industry’s most outstanding individuals, campaigns, and agencies. On the 6th, we announced that Victorious had been named one of three finalists in the running for Boutique SEO Agency of the Year. Today, it is with great pleasure to announce that Victorious has took home that award. In the presence of over 500 industry professionals and event sponsors – Google,...

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2 m read
Blog

Search Engine Land, the leading industry source for news and in-depth analysis about search engine technology and performance, has named Victorious a finalist for the 2018 “Agency of the Year” at the Landy Awards in Seattle, WA.

3 m read
Blog

“Moving the needle in SEO. An easy task? Not by any means, but Victorious SEO has the experience and know-with-all to make this seemingly impossible undertaking…possible. Many companies will and still try to get away with black-hat SEO strategies. That’s the thing about SEO. It’s essential, but it has to be done correctly, or the consequences can be devastating. One survey found that nearly 1 in 5 businesses had a negative experience with an SEO provider before finding one that...

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Blog

The pace of technological advancement has never been faster than it is now, and no industry has been left untouched. Whether it’s in healthcare, art, manufacturing, or retail, technological innovations are disrupting all corners of life. That said, a business idea can only go so far as its marketing strategy. SEO is an essential piece of that puzzle. Fundamentally, SEO is the practice of ensuring that a service appears high in the list of search results, but as new technologies...