Technical SEO

Create a website as sturdy as a skyscraper. Learn how to inspect the critical pillars that support your site's functionality. Armed with this website QA checklist, you'll ensure your site can weather any storm and stand tall amidst the digital landscape.

Ready to incorporate AI into your SEO? If you’re looking to hyperpower your productivity and turbocharge your workflows, AI may be the ticket. But that ticket comes at a price. Learn about the different ways you can integrate AI in SEO and what you need to keep an eye on.

One of the best ways to increase click-throughs from search engine results is to provide searchers with more info. And that’s exactly what schema markup can help you do. Learn how to make the most of the different types of schema to increase your chances of securing a rich result. Here’s how.

Schema markup provides a structured system to categorize and label information on the internet. It’s a bold idea with a far-reaching impact on the future of search. So why should you care? In the short term, adding schema markup can boost visibility and improve click-through rates in search. In the long term, you’re future-proofing your content for the evolution of indexing.

Page speed is a well-known Google ranking factor — one that plenty of websites struggle with. Discover how different elements can slow loading times and what you can do to increase page speed below.

On-page search engine optimization is all about maximizing your visibility in search results by improving the content of your web pages. From headers to internal links, on-page SEO impacts how searchers and search engines find your site. Get started with these optimization basics!

Mobile-friendliness has evolved since it first emerged as a ranking signal. With Google defaulting to mobile-first indexing, having a mobile-friendly site is more crucial than ever — especially if you’re hoping to rank on page one. Not sure how well your site performs on mobile? Discover how to test and monitor your mobile friendliness below, then implement our tips to improve your site.

Trying to snag a rich snippet for your video? Want to showcase your reviews on search engine results pages? Structured data gives Google the info it needs to showcase your web pages in SERPs — as long as it’s implemented correctly! Here’s how to identify potential schema problems in Google Search Console.

Think Google can easily find any web page you publish? Think again. Internal linking makes crawling your website easier and showcases how your content fits together. Orphan pages — those with no incoming internal links — aren’t always discoverable. Here’s why.

Control what gets indexed on your website and what doesn’t with a robots.txt file. Learn why they matter for SEO and how to block search engines from crawling certain directories.