Enterprise SEO tools are specially-designed solutions that automate specific processes, making it easier for large organizations to scale their SEO strategies efficiently. Quality enterprise SEO platforms offer tools that can assist with content creation, page optimization, backlink management, technical audits, competitor analysis, and more.
Of course, not every enterprise SEO solution offers the same feature set, which can lead to the feeling of comparing apples with kumquats. So how do you know which platform is right for your organization? In this guide, I’ll compare nine of the best enterprise SEO tools to help you find the best enterprise SEO platform for your business.
Pros & Cons of the Best Enterprise SEO Tools
1. Ahrefs
Website: https://www.ahrefs.com
Cost: Enterprise Plan starts at $999/month
Key Features
The Enterprise Plan unlocks all the features included in Ahrefs’ smaller plans, plus extended historical tracking, greater control over team permissions, improved user activity tracking, better security, and access to the API.
Advantages for Enterprise Organizations
- Expanded Keyword Tracking: Ahrefs features expanded keyword tracking capabilities that allow you to monitor up to 10,000 keywords. Additionally, Ahrefs claims to have the largest US keyword database available.
- Improved Security: The Ahrefs enterprise plan offers extra security to better protect large organizations with many collaborators. The enterprise plan offers SSO-only login for the workplace, so no external authentication methods are allowed. It also offers SCIM (System for Cross-domain Identity Management) so administrators can manage accounts in the workplace more easily.
- Integration: The enterprise plan offers access to the Ahrefs API, which allows you to pull several types of data from its Site Explorer and Keywords Explorer tools. However, usage is limited.
- Customizability: Plenty of plan add-ons and customization options are available to better suit larger organizations.
Disadvantages
- Reporting Limits: Some find that Ahrefs’ usage limits can be too restrictive, especially for larger sites (5M keywords, 100 projects, 250 keyword lists, 2M API units/mo).
- Support: Ahrefs doesn’t offer phone support, and its online support is English only.
2. Semrush
Website: https://www.semrush.com
Cost: $449.95/mo Business Plan
Key Features
Semrush offers a huge toolset supported by a massive database. The Business plan is best suited for enterprises and offers API access, access to the content marketing platform, access to the share of voice metric, and much more. If the Business plan doesn’t cut it, Semrush also offers customizable Enterprise plans to better suit the needs of each organization (just contact them to learn more).
Advantages for Enterprise Organizations
- Generous Usage Limits: Semrush offers up to 10,000 daily reports as part of its Business package.
- Big Database: Semrush features a loaded keyword database packed with 21 billion keywords, 808 million domains, 43 trillion backlinks, and over a billion Google ads.
- Broad Toolset: Semrush offers a very broad set of SEO tools, which extend into social media and PPC, allowing enterprises to consolidate marketing processes in one place.
- Scalability: Semrush’s enterprise package allows tracking for up to 40 projects and 5,000 keywords, giving enterprises the ability to scale upwards efficiently.
Disadvantages
- Limited Search Engines: Semrush only works with the Google search engine. You’ll need a different tool to see performance data for Bing or other engines.
3. Similarweb
Website: https://www.similarweb.com/
Cost: No listed price/highly customizable pricing options
Key Features
Similarweb offers several powerful tools, but its Digital Marketing Intelligence suite is best suited for SEO. This platform leverages real user behavior data to provide insights on trending keywords and metrics. The strength of the platform is in its high-quality data spread across many marketing channels.
Advantages for Enterprise Organizations
- Unique and Reliable Dataset: Similarweb pulls data from a variety of sources like public data from the UN and the Google API, anonymous traffic data from Similarweb products, and a network of over 1 million third-party websites.
- Free Trial: Similarweb offers free trials for its products, so you can try them before you buy.
- Extra Features: The Digital Marketing Intelligence package offers the tools and data required to perform keyword research, conduct competitor and PPC analysis, build successful ad campaigns, and discover high-quality affiliate sources.
Disadvantages
- Limited Info on Smaller Sites: You may not be able to get accurate data from sites that have very little traffic, which may be a problem for some larger enterprises with many small touchpoints across the web.
4. BrightEdge
Website: https://www.brightedge.com/
Cost: Pricing by contact only
Key Features
Brightedge is a global leader in content performance and enterprise organic search. The platform features several valuable tools, including its data cube (3.5 billion keyword topics), Brightedge Instant (real-time data), Brightedge Recommendations (spots SEO opportunities for you), and ContentIQ (advanced site audit).
Advantages for Enterprise Organizations
- Designed for Enterprises: You won’t have to worry about the platform not scaling up efficiently, as Brightedge was specifically designed for large organizations.
- Flexible Integrations: Brightedge’s platform integrates with Google Analytics, Google Data Studio, Adobe Marketing Cloud, Facebook, Majestic, and Moz.
- Support: Brightedge is committed to customer success and provides dependable, day-to-day support, including by phone.
Disadvantages
- Complexity: Some find the tool to be a little overwhelming. On the one hand, this is a good thing because there’s a lot to work with inside the platform. However, this can be problematic for enterprises with large teams that need training to use the platform.
5. Conductor
Website: https://www.conductor.com/
Cost: No listed price/highly customizable pricing options
Key Features
Conductor bills itself as the #1 platform for enterprise SEO, offering a suite of enterprise SEO tools that help with keyword research, content creation, optimization for crawlers and customers, and advanced reporting and keyword tracking.
Advantages for Enterprise Organizations
- Highly Customizable: Conductor will work with you to build a unique package for your organization so that you’re not wasting valuable dollars on features you don’t need.
- Top-Notch Support: Customers rave about Conductor’s support and success management team.
- Many Integrations: Conductor can integrate with many other tools, including Semrush, Adobe, Google Analytics, Google Search Console, Dragon Metrics, Asana, and more.
Disadvantages
- Complexity: The complexity of the Conductor toolset can feel overwhelming for beginners and will require some training hours.
6. Contentking
Website: https://contentkingapp.com
Cost: Pricing by contact only
Key Features
ContentKing advertises itself as the only SEO auditing platform that can monitor web properties 24/7. This cloud-based platform features an extensive real-time SEO auditing suite, 24/7 site monitoring, immediate error alerts, website modification tracking, on-site search engine crawler activity reports, real-time visual insights, and more.
Advantages for Enterprise Organizations
- Integration With Conductor: Last year, Conductor acquired ContentKing and began the process of integrating the two platforms. For now, integration is limited apart from single sign-on (SSO), but the companies have big plans for further platform integration.
- Free Trial: ContentKing offers a 30-day free trial so you can test out its features for yourself.
- Integration: ContentKing offers API integration with several platforms like Google Search Console, Google Analytics, Google Data Studio, Adobe Analytics, Microsoft Teams, Slack, and more.
- Customer Support: Enterprise customers get priority customer support.
Disadvantages
- Limited Feature Set: ContentKing doesn’t offer any of the data-driven keyword tools that make some other platforms so effective.
7. seoClarity
Website: https://www.seoclarity.net/
Cost: Core Plan $3,000/mo, Professional Plan $4,500/mo, contact for pricing on Agency Plan
Key Features
seoClarity combines data, AI-driven insights, and automated execution to provide a comprehensive SEO enterprise solution. The platform brings together dynamic segmentation, keyword research, technical analysis, content marketing, automated reporting, and next-gen SEO automation technology to provide an all-in-one SEO and content marketing platform that enterprises can depend on.
Advantages for Enterprise Organizations
- Optional Add-Ons: seoClarity offers several add-ons and customization options to enhance your plan.
- Customer Support: seoClarity’s customer success team will work closely with your team members to help with onboarding strategy and implementation, technical customizations, and ongoing training to get team members on the platform.
- Data Security: The platform doesn’t deal with personally identifiable information or card payment Information. Multiple authentication methods, as well as single sign-on, provide added security.
- Integration Capabilities: The platform can integrate with different tools, including analytics platforms, backlink data providers, various business intelligence tools, PPC tools, user access management solutions, collaboration platforms, and office apps.
Disadvantages
- Complexity: Because the platform is so complex, team members will require dedicated training hours.
8. Pi Datametrics
Website: https://pi-datametrics.com/
Cost: Pricing by contact
Key Features
Pi Datametrics is a search intelligence platform that has a knack for uncovering SEO and business opportunities and risks in an instant. The Pi Diametrics platform offers features like unlimited domain tracking, cannibalization detection, analytics integration, historical volume data, SEO reporting, and daily, weekly, or monthly tracking.
Advantages for Enterprise Organizations
- Flexible API: You can plug the Pi Diametrics API into your enterprise’s own business intelligence platform (Vizia, Domo, Tableau, etc.) to access your data all in one place.
- Easy Collaboration: The platform makes collaboration across large teams easier, allowing you to better manage workflows and share insights across different teams and departments.
Disadvantages
- Nontransparent Pricing: Pi Datametrics is one of several SEO enterprise platforms that doesn’t post platform pricing on its website, requiring potential customers to contact them for pricing information.
9. Linkdex
Website: https://www.linkdex.com/en-us/
Cost: Customizable pricing/enterprise pricing by contact only
Key Features
Linkdex’s award-winning features include visual reporting, easy analytical filtering, insightful rank tracking and intelligence, easily accessible advanced SEO forecasts, author and influencer discovery, content strategy development, site crawling and auditing, SEO reporting and alerting, and project management.
Advantages for Enterprise Organizations
- Customer Support: Fast and easy client onboarding and training to get your team up and running with the platform.
- Scalability: Linkdex offers easy scalability for enterprises and larger organizations with greater content, rank, and link-tracking capabilities.
- Customizability: The enterprise package offers discounted credits.
Disadvantages
- Lack of Integration: Linkdex lacks the integration capabilities other enterprise platforms provide.
3 Must-Have SEO Tools for Every Organization
Aside from these enterprise search engine optimization tools, there are several other SEO tools every organization can benefit from.
1. Google Search Console
Google Search Console (GSC) is often the first stop for many web admins looking to get a better handle on their SEO. GSC gives you a deeper look into how your site is performing in Google’s search results and provides a snapshot of how Google views your site so you can spot any obvious SEO errors or bottlenecks.
For example, GSC reports will show you whether Google has indexed your pages, if your structured data has been implemented correctly, and how quickly your web pages are loading.
2. Google Analytics
Google Analytics (GA) is a powerful tool that provides information about how visitors interact with your website. GA gives you a deep look into your site’s performance, helping you better understand how your SEO strategies are working and spot opportunities for further optimization. GA reports can show you how many people are visiting your website, where they’re coming from, what devices they’re using, what pages they’re visiting, and how they’re engaging with your website. And that’s just scratching the surface of what this free tool can do.
While I recommend Google Analytics, be aware that this tool isn’t HIPAA compliant. If privacy is crucial in your industry, look for an alternative compliant analytics platform to track your KPIs.
3. Screaming Frog
ScreamingFrog is an SEO crawler that digs through your website to expose errors and help you identify opportunities to improve your technical SEO. This site audit tool allows you to crawl any site on the web and mimics Googlebot, so you can focus on what will help move the organic search needle.
Some of its practical uses include finding broken links, auditing redirects, visualizing site architecture, finding duplicate content, and analyzing meta tags. ScreamingFrog can integrate with Google Search Console and Google Analytics and allows you to easily export your findings into a spreadsheet.
Scalable, Data-Driven SEO Solutions at Victorious
Looking for powerful enterprise SEO services that truly make a difference at scale? Book a free consultation with Victorious today, and let us put our years of enterprise SEO experience to work for you.
