Leighanne Rayome

Looking to gain more visibility in search results? Why not target position zero? This coveted spot sits prominently on top of organic search results. Learn how to increase your chances of landing it below!

Most SEO audits focus on technical SEO issues, which are crucial for ensuring search engines can crawl and index your website. But a local SEO audit can be just as valuable for brick-and-mortar businesses and service businesses that need to target specific areas. Here’s how to run one.

Search engine optimization novices tend to ignore low-competition keywords, focusing instead on higher difficulty keywords with more monthly search volume. This is actually leaving traffic on the table! Learn how targeting zero-volume keywords and other low-volume keywords can boost your rankings below.

Ready to supercharge your local SEO efforts and drive more traffic to your website? Use our 2024 local SEO checklist to shape your strategy and improve your Google Business Profile optimization, local content creation, link building efforts, and location page rankings.

Connect with potential customers by sharing more about your business. Create a Google Business Profile post to highlight a sale, showcase new products, or promote an event. Here’s how to get started with these valuable blurbs.

Think you need to remove your Google Business Profile listing? If you no longer want your business profile to appear in search results, here’s what you need to know about your options and what’s actually possible on Google Search and Google Maps.

Are you connecting with potential customers everywhere you operate? A comprehensive SEO strategy that focuses on each of your business locations can help increase your visibility in local searches and make it easier for local customers to find you. Read on to learn more.

Not sure how to get started with building local links? With some creative thinking and some stick-to-itiveness, you can establish relationships within your community to make it happen. Here are 14 ways you can build local links and supercharge off-page SEO strategy.

Keywords aren’t just important phrases related to your industry. They can also be questions that your target audience wants the answer to. Round out your SEO strategy by including question keywords that allow you to pinpoint where searchers are in the customer journey and serve them up the content they crave. Here’s how.

If you want to create SEO-friendly content, you need to invest in keyword research before you start writing. In this guide, I’ll explain why keyword research is so crucial and walk you through the process.

Local SEO makes it easier for potential customers to find you — right when they need your services or products most. But it’s not as simple as just putting your city name on your website. Here’s what you need to know about local SEO for your small business.

Keyword research forms the foundation of every SEO strategy, and keyword difficulty is an essential metric to help evaluate the best keywords to target for your website. Understanding how keyword difficulty works and how different keyword tools measure ranking competition is critical to using this metric to find the right keywords to optimize your content for search engines. Read on to learn more!