How To Set Up a Data Stream in Google Analytics

Setting up a data stream is the first step in collecting valuable information about your website or app.

Video Transcript

Check out the video transcript below.

Transcript

Setting up a data stream allows you to start collecting important metrics from a website or mobile app.

Here’s where to begin.

From the home dashboard, click the gear icon in the lower left corner.

In the Property column, click “Data streams,” then click the blue “Add stream” button.

Choose whether you’d like to add a website or app stream.

Once you’ve selected the entity you want to pull from, click “Create stream,” and you’re ready to go.

Recommended Reading

13 m read
Blog

Knowing how to track SEO conversions is the first step in tying your SEO goals directly to revenue generation. Read on to learn how to use Google Analytics to track the value of your organic traffic.

10 m read
Blog

The only thing that matters as much as how many people you attract to your website is how many people stay. That’s why you’ll want to learn how to measure visitor engagement and take action to get prospects to stick...

5 m read
Blog

If you haven’t started exploring Google Analytics 4, now is the time. But never fear! Here’s a step-by-step walkthrough of the best GA4 reports to check your search performance. You might want to bookmark this post!