Follow our step-by-step guide of how to set up a new GA4 property.
Transcript
Let’s walk through setting up a new Google Analytics for a property.Â
From the home dashboard, click the “Admin” icon in the lower left corner.Â
In the property column, click the blue “Create property” button. This takes you to the property setup page.
Fill out the “Property name” text box. Click the blue “Next” button.Â
Now you’ll see a drop-down box followed by a series of check boxes. Select your industry from the industry category drop-down. Then, select your business size and how you plan to use Google Analytics.
When you’re finished, click the blue “Create” button.Â
Your property is now created. Next, you want to set up a data stream to start tracking valuable metrics.
Choosing the right analytics tool can help you better monitor progress toward your marketing goals. Not sure which is right for your organization? Here’s what you need to know about Adobe Analytics vs. Google Analytics.
By
Victorious Team Member
Higher ed institutions face a crowded market place — plus you’re often targeting multiple demographics. How can you keep your ducks in a row to measure the effectiveness of your marketing efforts? Keep reading to uncover important metrics to monitor...
By
Victorious Team Member
Does tracking the success of your SEO strategies feel like navigating a maze of metrics? If so, just know that you’re not alone. SEO reporting may feel overwhelming at first glance, but it is a powerful tool for measuring performance,...
By
Victorious Team Member
Find out how our SEO services can help grow your business.
Search Engine Land®
U.S. Search Awards®
Clutch®
© 2025 Victorious. All rights reserved.