Backlinks

If you’re familiar with the broad concepts of SEO strategy, you might already know that high-quality links from external sites can improve the search visibility of your web pages. But what makes a quality backlink, and how can you be sure yours are up to par?

Creating content and acquiring backlinks to showcase your authority and expertise is time-consuming. A tool like HARO can help you build relations by connecting you with reporters who need sources — allowing you to share your industry knowledge and possibly secure high authority backlinks simultaneously. Learn more about how to leverage HARO below!

SEO backlinks signal topical authority and impact where a page lands in search results. But what are backlinks, exactly? And, why are backlinks important to Google? Read on for a breakdown of the essential strategy behind backlink building.

Earning links to your pages is an effective way to build authority and improve your page rank. But it’s easier said than done. When you engage in broken link building, you earn endorsements by helping other site owners and improving the user experience. Here’s how to do it…